L.L. Bean, a retail company specialized in outdoor clothing and recreation equipment, worked with Steel Space Concepts to build a unique exterior pop-up outside workspace which was part of an experience called “Be an outsider at work”.
Key Marketing Message in an Original Way
L.L. Bean wanted to demonstrate that work does not have to be a barrier to getting outside and being active, by creating an outside workspace using a SSLite16 unit.
How we did it? By adding a meeting room inside the unit along with an outdoor activation area. The experience was coupled with armchairs, coffee tables and an active workspace with stationary bikes. Everything needed for an outdoor meeting room!
To this date, this project is still a huge hit for us!
An outside workspace – The advantage
Our modified shipping containers’ configurations can easily be fitted with all the amenities and the furniture needed. Making it the perfect outside workspace for employees and/or clients!
These exterior pop-up workspaces require minimal investment and can be deployed fast and easily during special events. Since marketers want their brand or products to stand out from the crowd and grab shoppers’ attention, this is what we thrive for! Don’t you wish your clients to notice you?
During this campaign, consumers definitely noticed the presence of L.L. Bean’s original outdoor office space! This economically-efficient marketing solution helped the company communicate its key marketing message in an original, engaging and efficient way. At Steel Space Concepts, we love to see that our modified shipping containers can serve different purposes. Passersby were curious and the campaign was a huge success for L.L. Bean. The beauty of our solution? We can bring your project almost everywhere you want too! As a result, you can attract more potential customers! So, do you want to be an outsider now?
At Steel Space Concepts, we love to see that our modified shipping containers can serve different purposes. Passersby were curious and the campaign was a huge success for L.L. Bean.
The beauty of our solution? We can bring your project almost everywhere you want too! As a result, you can attract more potential customers!
So, do you want to be an outsider now?