{"id":4972,"date":"2023-03-09T16:49:04","date_gmt":"2023-03-09T21:49:04","guid":{"rendered":"https:\/\/steelspace.wpenginepowered.com\/?post_type=project&p=4972"},"modified":"2023-03-15T14:52:20","modified_gmt":"2023-03-15T18:52:20","slug":"funko-commerce-pop-up","status":"publish","type":"project","link":"https:\/\/steelspaceconcepts.com\/fr\/projet\/funko-commerce-pop-up\/","title":{"rendered":"Funko"},"content":{"rendered":"\t\t
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Funko, fabricant am\u00e9ricain de jouets sous licence issus de la culture pop, a organis\u00e9 un \u00e9v\u00e9nement unique de<\/span> commerce pop-up<\/span> dans le centre-ville de New York pour marquer la sortie de nouveaux personnages et c\u00e9l\u00e9brer son introduction en bourse.<\/span><\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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L’entreprise a utilis\u00e9 un conteneur maritime modifi\u00e9 SS20 comme pi\u00e8ce ma\u00eetresse d’un \u00e9v\u00e9nement de marketing exp\u00e9rientiel \u00e0 Time Square, \u00e0 New York, afin de b\u00e9n\u00e9ficier de l’important trafic pi\u00e9tonnier que l’on trouve \u00e0 cet endroit particulier.<\/span><\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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La SS20, pi\u00e8ce ma\u00eetresse du marketing exp\u00e9rientiel - Commerce Pop-up<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Cette exp\u00e9rience d'achat immersive a attir\u00e9 non seulement les fans du fabricant de jouets, mais aussi des passants curieux qui voulaient participer \u00e0 l'\u00e9v\u00e9nement. Les clients ont fait la queue autour du p\u00e2t\u00e9 de maisons pour acheter des figurines en \u00e9dition limit\u00e9e et pour voir des personnages grandeur nature \u00e9tonnants tels qu'Iron Man et l'Incroyable Hulk.<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Les clients ont consid\u00e9r\u00e9 le conteneur maritime modifi\u00e9 de Funko comme une installation temporaire ou une \u00e9dition limit\u00e9e, ce qui a cr\u00e9\u00e9 chez eux un sentiment d'urgence et les a incit\u00e9s \u00e0 acheter maintenant, encourageant ainsi les achats spontan\u00e9s. C'est exactement ce qu'ils voulaient r\u00e9aliser avec leur commerce pop-up.<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Le conteneur maritime modifi\u00e9 de Funko cr\u00e9e un sentiment d'urgence chez les clients<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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En outre, les conteneurs transform\u00e9s constituent un outil de marketing fantastique pour se faire remarquer et inciter de nouveaux clients potentiels \u00e0 parler et \u00e0 tweeter au sujet d'une marque ou d'un produit.<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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L'exclusivit\u00e9 et la sensibilit\u00e9 au temps sont des aspects cl\u00e9s des campagnes de conteneurs d'exp\u00e9dition modifi\u00e9s. L'\u00e9v\u00e9nement organis\u00e9 par Funko a suscit\u00e9 un engouement autour de Time Square et en ligne, attirant encore plus de visiteurs et g\u00e9n\u00e9rant une notori\u00e9t\u00e9 de la marque.<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Comment la campagne de conteneurs d'exp\u00e9dition modifi\u00e9s de Funko a g\u00e9n\u00e9r\u00e9 de la notori\u00e9t\u00e9 pour la marque<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Les conteneurs maritimes modifi\u00e9s apportent innovation, design et originalit\u00e9 aux marques. Qu’il s’agisse de faire conna\u00eetre une marque ou de stimuler les ventes, les espaces commerciaux \u00e9ph\u00e9m\u00e8res peuvent vous aider \u00e0 <\/span>maximiser<\/span> le capital. La r\u00e9duction des co\u00fbts permet \u00e9galement \u00e0 votre marque de tester de nouveaux produits et de nouvelles promotions.<\/span><\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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L’utilisation d’un conteneur d’exp\u00e9dition modifi\u00e9 comme pi\u00e8ce ma\u00eetresse de votre \u00e9v\u00e9nement de marketing exp\u00e9rientiel permettra \u00e0 votre marque de se d\u00e9marquer et d’attirer des clients en qu\u00eate d’exp\u00e9rience.<\/span><\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Prolongez et amplifiez l’exp\u00e9rience de vos clients en ajoutant les m\u00e9dias sociaux \u00e0 votre campagne de marketing exp\u00e9rientiel de conteneurs d’exp\u00e9dition modifi\u00e9s.<\/span><\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

Funko, fabricant am\u00e9ricain de jouets sous licence issus de la culture pop, a organis\u00e9 un \u00e9v\u00e9nement unique de commerce pop-up dans le centre-ville de New York pour marquer la sortie de nouveaux personnages et c\u00e9l\u00e9brer son introduction en bourse. L’entreprise a utilis\u00e9 un conteneur maritime modifi\u00e9 SS20 comme pi\u00e8ce ma\u00eetresse d’un \u00e9v\u00e9nement de marketing exp\u00e9rientiel […]<\/p>\n","protected":false},"author":11,"featured_media":4675,"menu_order":0,"template":"","format":"standard","meta":{"footnotes":""},"class_list":["post-4972","project","type-project","status-publish","format-standard","has-post-thumbnail","hentry"],"yoast_head":"\nFunko - Steel Space Concepts<\/title>\n<meta name=\"description\" content=\"Funko a organis\u00e9 un \u00e9v\u00e9nement unique de commerce pop-up dans le centre-ville de New York pour marquer la sortie de nouveaux personnages. 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